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avatar for Shannon Raybold

Shannon Raybold

GMMB
Vice President

A Vice President at GMMB, has over a decade of experience managing communications and digital campaigns for nonprofit organizations and political candidates. Current clients include the Bill & Melinda Gates Foundation, Washington Health Benefit Exchange, Washington Student Achievement Council, PATH and the Irvine Foundation.

Previously, she worked with the United Nations Foundation for more than four years, first as Internet Director and then as the Special Projects Director for new media. Shannon’s work as Internet Director included managing a team to develop and maintain the Foundation’s 12 websites and outreach strategies, which resulted in a 260% increase in membership and $5.6 million raised for the Foundation and its initiatives over a three-year period. Prior to this, she was the Internet Outreach Coordinator for ONE, creating and implementing the strategy that expanded membership growth from 100,000 to 2.3 million in one-and-a-half years. Shannon led the text messaging campaign and integration for the U2 Vertigo tour.